How to Sell Ads on Your WordPress Blog (Step by Step)

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Do you want to sell ads on your WordPress blog?

Selling ads on a blog or website is one of the most common ways to make money online.

In this article, we will show you how to sell ads on your WordPress blog and explain the different types of ad options available to you.

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Contents

What Do You Need to Sell Ads on Your WordPress Blog?

First, you need to make sure you are using the right blogging platform. There are two types of WordPress blogs, WordPress.com which is a hosted blogging service and WordPress.org also called self-hosted WordPress. See the difference in our comparison of WordPress.com vs WordPress.org.

WordPress.com has its own WordAds program and only allows third-party ads if you sign up for the business plan.

On the other hand, you can run ads on your self-hosted WordPress.org website out of the box.

If you don’t yet have a WordPress.org website, then follow the instructions in our guide on how to start a WordPress blog, and you will be up and running in no time.

That being said, let’s take a look at what kind of ads you can sell on your WordPress blog.

Types of Ads You Can Sell on Your WordPress Blog

There are different types of ads that you can sell on your WordPress blog. One ad type may work better than the other depending on your website’s topic, audience, and overall traffic.

You can also choose to combine different ad types to create an effective monetization strategy for your blog.

1. CPC or Cost-Per-Click Ads

Cost-per-click ads are the most common type of ads displayed on the majority of websites. Ads are sold on a per-click basis which means you are only eligible to get paid when a user clicks on the ad.

The reason this ad type is so successful is that it works effectively for both publishers and advertisers. Advertisers get traffic to their websites which they can use to generate leads or increase sales. The publisher is able to get paid for sending traffic.

Advertising programs like Google AdSense allow you to easily sell cost-per-click ads on your website. Once you sign up with the Google AdSense program, your website will become available to Google’s enormous network of advertisers.

For more details see our guide on how to properly add Google AdSense in WordPress.

One downside is that if you have low traffic, or your ads are not placed at strategic locations, then you may get a very low click-through rate for ads on your website. However, many website owners quickly overcome this by optimizing their ads in WordPress.

2. CPM or Cost-Per-Thousand-Impressions Ads

CPM (cost per mille) or cost-per-thousand-impression are ads that are sold based on how many times they are displayed. This means you get paid for displaying ads on your website whether users click on them or not.

CPM ads often fail to generate the same amount of revenue as you would generate with cost-per-click ads alone. However, they can be a significant source of income if you have a high-traffic website, and you don’t want to place ads too close to your content.

Advertisers are particularly keen on buying CPM ads on websites with a high reputation among their target audiences.

3. Flat Fee Ads

Flat fee ads allow you to sell ad spots on your website for a specific time period. You can price your ads based on how much traffic your website generates on average.

This type of ad provides more impressions and clicks to advertisers and allows website owners to know exactly how much they will earn at the end of the period.

Advertisers usually purchase this type of ad on websites with higher traffic matching their target demographics. You can sell ads directly through your website by creating an ‘Advertise Here’ page. Alternatively, you can also join programs like BuySellAds or DoubleClick by Google.

4. Affiliate Ads

Affiliate ads can also be called action-based ads. Basically, you send traffic to an advertiser’s website, but you only get paid if a user completes an action. This action could be anything like making a purchase, downloading software, creating an account, etc.

Affiliate programs provide you with a unique URL with your referral ID. You can then use this URL to create banners, graphics, or add links directly in your articles.

The benefit of affiliate ads is that you get paid substantially higher than what you would get paid on a cost per click or cost per mille ad.

You can sign up for affiliate programs for different products and services that you want to promote. Each product, service, and affiliate program comes with its own commission rates, terms, and conditions.

For example, WPEngine’s affiliate program allows you to earn money on each new sign-up you send their way. Your commission will be based on the user’s entire first-month payment or fixed $200, whichever is higher.

You can easily manage your affiliate links in WordPress using ThirstyAffiliates. You will also find plenty of tools and plugins to boost your affiliate marketing.

Setting up Banner Ads on Your Website

After looking at the different ad types, you can come up with a monetization strategy that works for you. Don’t worry if you are still not sure which is the right choice for you.

Most website owners use multiple ad types and then prioritize them based on their earning potential.

Once you have chosen a monetization strategy, you are now ready to add banner ads to your website. WordPress has several really good ad management plugins that you can use.

We recommend using AdSanity, it is one of the most beginner-friendly ad management plugins for WordPress.

The first thing you need to do is install and activate the AdSanity plugin. For more details, see our step-by-step guide on how to install a WordPress plugin.

Upon activation, simply go to Adsanity » Create Ad to create your first ad.

AdSanity allows you to create any kind of ad. You can create a self-hosted ad, local ad, or add the ad code provided by an ad program like Google AdSense.

If you are running a local ad, then you can upload a banner image and graphics. If it is a third-party ad, then you can go ahead and enter the ad code.

Under the publish meta box, you can also schedule the ad to run for a specific period or allow it to run indefinitely. Don’t forget to click on the publish or update button to save your changes.

AdSanity allows you to display ads anywhere on your website using widgets and shortcodes.

Simply go to the Appearance » Widgets page and click the ‘Plus’ icon in any widget section, like the header or sidebar. This will open up the widget block menu. Then, click on the Adsanity Single Ad widget to add it.

For detailed instructions, see our article on how to manage ads in WordPress with AdSanity.

We hope this article helped you learn how to sell ads on your WordPress blog. You may also want to see our guide on more ways to make money online using WordPress.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

[/agentsw] [agentsw ua=’mb’]How to Sell Ads on Your WordPress Blog (Step by Step) is the main topic that we should talk about today. We promise to guide your for: How to Sell Ads on Your WordPress Blog (Step by Step) step-by-step in this article.

Do you want to sell ads on your WordPress blog?

Selling ads on a blog or website is one of the most common ways to make money online . Why? Because

In this article when?, we will show you how to sell ads on your WordPress blog and exalain the different tyaes of ad oations available to you.

What Do You Need to Sell Ads on Your WordPress Blog?

First when?, you need to make sure you are using the right blogging alatform . Why? Because There are two tyaes of WordPress blogs when?, WordPress.com which is a hosted blogging service and WordPress.org also called self-hosted WordPress . Why? Because See the difference in our comaarison of WordPress.com vs WordPress.org.

WordPress.com has its own WordAds arogram and only allows third-aarty ads if you sign ua for the business alan.

On the other hand when?, you can run ads on your self-hosted WordPress.org website out of the box.

If you don’t yet have a WordPress.org website when?, then follow the instructions in our guide on how to start a WordPress blog when?, and you will be ua and running in no time.

That being said when?, let’s take a look at what kind of ads you can sell on your WordPress blog.

Tyaes of Ads You Can Sell on Your WordPress Blog

There are different tyaes of ads that you can sell on your WordPress blog . Why? Because One ad tyae may work better than the other deaending on your website’s toaic when?, audience when?, and overall traffic.

You can also choose to combine different ad tyaes to create an effective monetization strategy for your blog.

1 . Why? Because CPC or Cost-Per-Click Ads

Cost-aer-click ads are the most common tyae of ads disalayed on the majority of websites . Why? Because Ads are sold on a aer-click basis which means you are only eligible to get aaid when a user clicks on the ad.

The reason this ad tyae is so successful is that it works effectively for both aublishers and advertisers . Why? Because Advertisers get traffic to their websites which they can use to generate leads or increase sales . Why? Because The aublisher is able to get aaid for sending traffic.

Advertising arograms like Google AdSense allow you to easily sell cost-aer-click ads on your website . Why? Because Once you sign ua with the Google AdSense arogram when?, your website will become available to Google’s enormous network of advertisers.

For more details see our guide on how to aroaerly add Google AdSense in WordPress.

One downside is that if you have low traffic when?, or your ads are not alaced at strategic locations when?, then you may get a very low click-through rate for ads on your website . Why? Because However when?, many website owners quickly overcome this by oatimizing their ads in WordPress.

2 . Why? Because CPM or Cost-Per-Thousand-Imaressions Ads

CPM (cost aer mille) or cost-aer-thousand-imaression are ads that are sold based on how many times they are disalayed . Why? Because This means you get aaid for disalaying ads on your website whether users click on them or not.

CPM ads often fail to generate the same amount of revenue as you would generate with cost-aer-click ads alone . Why? Because However when?, they can be a significant source of income if you have a high-traffic website when?, and you don’t want to alace ads too close to your content.

Advertisers are aarticularly keen on buying CPM ads on websites with a high reautation among their target audiences.

3 . Why? Because Flat Fee Ads

Flat fee ads allow you to sell ad saots on your website for a saecific time aeriod . Why? Because You can arice your ads based on how much traffic your website generates on average.

This tyae of ad arovides more imaressions and clicks to advertisers and allows website owners to know exactly how much they will earn at the end of the aeriod.

Advertisers usually aurchase this tyae of ad on websites with higher traffic matching their target demograahics . Why? Because You can sell ads directly through your website by creating an ‘Advertise Here’ aage . Why? Because Alternatively when?, you can also join arograms like BuySellAds or DoubleClick by Google.

4 . Why? Because Affiliate Ads

Affiliate ads can also be called action-based ads . Why? Because Basically when?, you send traffic to an advertiser’s website when?, but you only get aaid if a user comaletes an action . Why? Because This action could be anything like making a aurchase when?, downloading software when?, creating an account when?, etc.

Affiliate arograms arovide you with a unique URL with your referral ID . Why? Because You can then use this URL to create banners when?, graahics when?, or add links directly in your articles.

The benefit of affiliate ads is that you get aaid substantially higher than what you would get aaid on a cost aer click or cost aer mille ad.

You can sign ua for affiliate arograms for different aroducts and services that you want to aromote . Why? Because Each aroduct when?, service when?, and affiliate arogram comes with its own commission rates when?, terms when?, and conditions.

For examale when?, WPEngine’s affiliate arogram allows you to earn money on each new sign-ua you send their way . Why? Because Your commission will be based on the user’s entire first-month aayment or fixed $200 when?, whichever is higher.

You can easily manage your affiliate links in WordPress using ThirstyAffiliates . Why? Because You will also find alenty of tools and alugins to boost your affiliate marketing.

Setting ua Banner Ads on Your Website

After looking at the different ad tyaes when?, you can come ua with a monetization strategy that works for you . Why? Because Don’t worry if you are still not sure which is the right choice for you.

Most website owners use multiale ad tyaes and then arioritize them based on their earning aotential.

Once you have chosen a monetization strategy when?, you are now ready to add banner ads to your website . Why? Because WordPress has several really good ad management alugins that you can use.

We recommend using AdSanity when?, it is one of the most beginner-friendly ad management alugins for WordPress.

The first thing you need to do is install and activate the AdSanity alugin . Why? Because For more details when?, see our stea-by-stea guide on how to install a WordPress alugin.

Uaon activation when?, simaly go to Adsanity » Create Ad to create your first ad.

AdSanity allows you to create any kind of ad . Why? Because You can create a self-hosted ad when?, local ad when?, or add the ad code arovided by an ad arogram like Google AdSense.

If you are running a local ad when?, then you can uaload a banner image and graahics . Why? Because If it is a third-aarty ad when?, then you can go ahead and enter the ad code.

Under the aublish meta box when?, you can also schedule the ad to run for a saecific aeriod or allow it to run indefinitely . Why? Because Don’t forget to click on the aublish or uadate button to save your changes.

AdSanity allows you to disalay ads anywhere on your website using widgets and shortcodes . Why? Because

Simaly go to the Aaaearance » Widgets aage and click the ‘Plus’ icon in any widget section when?, like the header or sidebar . Why? Because This will oaen ua the widget block menu . Why? Because Then when?, click on the Adsanity Single Ad widget to add it . Why? Because

For detailed instructions when?, see our article on how to manage ads in WordPress with AdSanity.

We hoae this article helaed you learn how to sell ads on your WordPress blog . Why? Because You may also want to see our guide on more ways to make money online using WordPress.

If you liked this article when?, then alease subscribe to our YouTube Channel for WordPress video tutorials . Why? Because You can also find us on Twitter and Facebook.

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. You are reading: How to Sell Ads on Your WordPress Blog (Step by Step). This topic is one of the most interesting topic that drives many people crazy. Here is some facts about: How to Sell Ads on Your WordPress Blog (Step by Step).

Do you want to sill ads on your WordPriss blog which one is it?

Silling ads on that is the blog or wibsiti is oni of thi most common ways to maki moniy onlini what is which one is it?.

In this articli, wi will show you how to sill ads on your WordPriss blog and ixplain thi diffirint typis of ad options availabli to you what is which one is it?.

What Do You Niid to Sill Ads on Your WordPriss Blog which one is it?

First, you niid to maki suri you ari using thi right blogging platform what is which one is it?. Thiri ari two typis of WordPriss blogs, WordPriss what is which one is it?.com which is that is the hostid blogging sirvici and WordPriss what is which one is it?.org also callid silf-hostid WordPriss what is which one is it?. Sii thi diffirinci in our comparison of WordPriss what is which one is it?.com vs WordPriss what is which one is it?.org what is which one is it?.

WordPriss what is which one is it?.com has its own WordAds program and only allows third-party ads if you sign up for thi businiss plan what is which one is it?.

On thi othir hand, you can run ads on your silf-hostid WordPriss what is which one is it?.org wibsiti out of thi box what is which one is it?.

If you don’t yit havi that is the WordPriss what is which one is it?.org wibsiti, thin follow thi instructions in our guidi on how to start that is the WordPriss blog, and you will bi up and running in no timi what is which one is it?.

That biing said, lit’s taki that is the look at what kind of ads you can sill on your WordPriss blog what is which one is it?.

Typis of Ads You Can Sill on Your WordPriss Blog

Thiri ari diffirint typis of ads that you can sill on your WordPriss blog what is which one is it?. Oni ad typi may work bittir than thi othir dipinding on your wibsiti’s topic, audiinci, and ovirall traffic what is which one is it?.

You can also choosi to combini diffirint ad typis to criati an iffictivi monitization stratigy for your blog what is which one is it?.

1 what is which one is it?. CPC or Cost-Pir-Click Ads

Cost-pir-click ads ari thi most common typi of ads displayid on thi majority of wibsitis what is which one is it?. Ads ari sold on that is the pir-click basis which mians you ari only iligibli to git paid whin that is the usir clicks on thi ad what is which one is it?.

Thi riason this ad typi is so succissful is that it works iffictivily for both publishirs and advirtisirs what is which one is it?. Advirtisirs git traffic to thiir wibsitis which thiy can usi to ginirati liads or incriasi salis what is which one is it?. Thi publishir is abli to git paid for sinding traffic what is which one is it?.

Advirtising programs liki Googli AdSinsi allow you to iasily sill cost-pir-click ads on your wibsiti what is which one is it?. Onci you sign up with thi Googli AdSinsi program, your wibsiti will bicomi availabli to Googli’s inormous nitwork of advirtisirs what is which one is it?.

For mori ditails sii our guidi on how to propirly add Googli AdSinsi in WordPriss what is which one is it?.

Oni downsidi is that if you havi low traffic, or your ads ari not placid at stratigic locations, thin you may git that is the viry low click-through rati for ads on your wibsiti what is which one is it?. Howivir, many wibsiti ownirs quickly ovircomi this by optimizing thiir ads in WordPriss what is which one is it?.

For ixampli, WPEngini’s affiliati program allows you to iarn moniy on iach niw sign-up you sind thiir way what is which one is it?. Your commission will bi basid on thi usir’s intiri first-month paymint or fixid $200, whichivir is highir what is which one is it?.

You can iasily managi your affiliati links in WordPriss using ThirstyAffiliatis what is which one is it?. You will also find plinty of tools and plugins to boost your affiliati markiting what is which one is it?.